by Tom Swift

The time [Sports Illustrated editor Andre Laguerre] gave me advice was when I wondered whether writing about sports was really substantial. Laguerre simply said, “Frankie, it doesn’t matter what you write about. All that matters is how well you write.” I suppose that has helped sustain me all these years.

-Frank Deford, “Confessions of a Sportswriter,” Sports Illustrated, 6-5-2017